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13 Sep
Red Paper Plane Puts IDI Billing Solutions at the Center of C-Suite Executives’ Attention
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IDI Billing Solutions based a recent marketing project around one single word: cybnophobia.
“The piece is very simple but effective,” said Sarah Viggiani, who works in digital marketing at the company. Sarah is referring to none other than Red Paper Plane's Center Pop design!
The piece, which promotes IDI’s services, was sent to about 1,000 higher level executives. “When marketing to this tight vertical, it’s very difficult to grab the attention of the C-Suite,” she said. “This is why this dimensional piece is so great. Literally, you’re going to open up the envelope and it’s going to pop out on your desk. It’s such an amazing piece.”
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06 Sep
Buckman International Leaves a Lasting Impression Using the 4.25” Pop Up Cube
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Some may call us biased, but, when it comes to marketing, there’s really nothing quite like dimensional print.
And for Jeff Blakenship, owner of Blakenship Creative, he’s in total agreement. His client, Buckman International, wanted to create a business-to-business marketing piece that would leave a lasting impression and promote the company’s latest offering: Vybrant® pre-bleach enzymatic technology. So, naturally, he turned to none other than Red Paper Plane!
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28 Aug
Advanced Communications Technology (ACT) Engages Prospects with the Large Exploding Page
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Advanced Communications Technology (ACT), a full-service communications solutions provider headquartered in Sheriden, WY, has focused recent efforts on growing its network and improving sales processes and standards.
“I was sending out our sales guys with folders with six to 10 pieces of paper,” said JJ McGinnis, ACT’s Marketing Coordinator. “You can dress it up, but at the end of the day, you still have a folder with papers inside.”
Something had to change, and that's where Red Paper Plane came into play.
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24 Aug
Morefield Communications Informs Key Healthcare Prospects with the Magic Changing Picture
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Morefield Communications prides itself on being a nimble, local company that delivers their customers speedy support and quick turn-around times. While looking for ways to introduce their services to key prospects in the healthcare industry, the team decided to go dimensional with their marketing efforts. Specifically, they chose Red Paper Plane's Magic Changing Picture design.
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17 Aug
ARAG Legal Converts Top Prospects with the Promotional Well Box
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Some marketing challenges can evolve over time, while others are perennial — like lead generation. So, when Jamie Thomassen, B2B senior marketing consultant at ARAG Legal, had a list of top prospects after a recent trade show, she knew that she had an opportunity to convert. “We wanted to send something that would stand out and get noticed in the mail,” she said. What did Jamie and her team do next? They turned to none other than the interactive dimensional print marketing experts at Red Paper Plane.
Continue reading ARAG Legal Converts Top Prospects with the Promotional Well Box » -
01 Jul
dSPACE Increases Event Attendance with the 2-Pull Telescoping Slider
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Alicia Garrison, marketing manager at dSPACE, was looking for a “special, eye-catching” invitation for her VIP customers. dSPACE develops and distributes integrated hardware and software tools for developing and testing electronic control units and mechatronic controls. For her, the easy, and cost-effective way for her audience to make an impression was through working with Red Paper Plane.
Continue reading dSPACE Increases Event Attendance with the 2-Pull Telescoping Slider » -
01 Jul
CMO-ToGo Generates New Leads with Video in Print
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Innovative and creative marketing strategies are imperative to the success of a brand. And with more than two decades of marketing experience, ranging from direct mail to digital, Project Manager Angelique Tobin knew a good thing when she saw it. This is why she chose Red Paper Plane's 7" Video Screen Brochure for a marketing campaign for her client, CMO-ToGo.
Continue reading CMO-ToGo Generates New Leads with Video in Print » -
07 Jun
First American Increases Visibility with Video in Print
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First American Equipment Finance, an equipment finance provider focused on technology hardware, software and other infrastructure improvements, was facing the same marketing challenges that many small businesses have endured over the years: How can we increase our visibility among prospects?
According to Julie Kaczor, Associate Vice President of Marketing for the company’s Food and Beverage division, part of solving that problem begins with Red Paper Plane.
Continue reading First American Increases Visibility with Video in Print » -
11 May
Fish, Wildlife, & Parks Uses the Pop Up Pen Holder to Help Them Re-Brand and Stand Out
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“It’s a happy, emotional response that this is unique, and different, and effective.”
At their core, every marketer wants the same reaction from an audience that Art Director Luke Duran describes above when referencing a recent Pop-up Pen Holder he designed through Red Paper Plane.
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07 May
Regency360 Gets Noticed with the Pop Up Cube
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At Regency360, Stephanie Page and her team do things a little differently.
So, when a client approached them to design a marketing piece intended to pique the interest of their target market, the Regency360 team enlisted the help of Red Paper Plane.
Continue reading Regency360 Gets Noticed with the Pop Up Cube »
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