Marketers always look to make a big impact and be memorable to their customers when promoting their products.
Western Global, a leading designer, manufacturer and supplier of portable tanks and dispensing equipment for the safe storage and handling of fuels, lubricants, and other fluids, did just that when they used Red Paper Plane's 4.25" Pop-Up Cube mailer to deliver information about its storage solutions.
"We wanted a mailer that would have a big impact on our audience – a unique piece that could give them a great visual of our product (a cube-shaped fuel tank) and its features. Our hope was that customers would keep the cube on their desk as a reminder of our brand and products, so they could contact us when they had a need for fuel tanks." Christina Wiese of Western Global stated. "We found RedPaperPlane.com after searching online and the Pop-Up Cube fit our needs and budget perfectly."
And their experience with the RedPaperPlane.com website? Christina said, "The website was easy to use and the upload process was very simple. The immediate online proof / cube visual helped us ensure we had all the graphics correctly placed. Also, customer service was very knowledgeable and able to assist when we had questions about the order."
Western Global has received positive feedback from their customers. "They love the concept and many have kept the FuelCube Pop Up on their desk, as we hoped." Christina said, "More importantly, our sales team has said the pop up mailer helped them reach new customers and make new connections."
We are so happy Western Global's FuelCube Pop Up turned out exactly as they had hoped!